Amy Tucker knew that the story of her rescue dachshund, Milly, would come into the way she practices and teaches yoga. Milly is the poster girl for the most well-known yoga pose “Adho mukha svanasana,” commonly known as down face dog.
Amy loves everything yoga brings to her life, and downward facing dog continues to challenge and inspire her. When Amy thought about the gifts that Milly and yoga “unleashed” in her, she knew she had the name of her teaching studio.
The logo is unique to Amy, Milly and her practice. We used elements that represent Milly, downward facing dog, the red color of the root chakra and the four petal lotus to create her brand.